
MaxMara
creative direction
Creatively directed by us, this film explores the exclusive journey through its origins and emotions.


It’s a vessel of memories, a meeting of hearts and minds.
Because this bag isn’t just an accessory; it’s a symbol of tradition and craftsmanship, a timeless beauty meant to be loved forever.


Craftsmanship is something shared, touched by hand.





© Year Pop•Korn Films
Milano
Human Nest
Via Piero della Francesca, 10
20154 Milano
Correggio
Via Munari, 16
42015 Correggio RE